Cart

Join Kolak earn 10% off your first order

388 - KOLAK Brings the Celestial Hoodie to Ty Dolla $ign’s Meet-and-Greet

Article Image

A Celestial Hoodie in the Bone colorway, a Gopuff bag and a brief exchange bring KOLAK’s runway world into Ty Dolla $ign’s meet-and-greet.

Before heading to Ty Dolla $ign’s meet-and-greet for his new bottle collection, Good Money Canadian Whisky (5 Year), at BevMo! in Walnut Creek, KOLAK founder Limouges Isom picked out a piece from the brand’s Runway collection: the Celestial Hoodie in the Bone colorway. The packaging was part of the idea. Tucked inside a Gopuff shopping bag, the hoodie became a quiet Easter egg, connecting the BevMo! shopping setting with an unexpected piece of KOLAK.

KOLAK Celestial Hoodie in Bone packed for Ty Dolla $ign
The Celestial Hoodie in the Bone colorway, selected from KOLAK’s Runway collection.
KOLAK’s meet-and-greet moment with Ty Dolla $ign at BevMo!, Walnut Creek.

The encounter itself was quick. Isom shared a brief exchange with Ty, with the conversation suggesting the hoodie might be the right size for him. He handed over the bag, then left the moment there.

Gopuff shopping bag used for KOLAK’s hoodie handoff at BevMo
A Gopuff bag adds an Easter egg to the BevMo! stop.

For Isom, the handoff sits within a wider connection between fashion and music. Moving through overlapping industry circles and knowing some of the same people, he saw the meeting as a simple introduction through the work itself.

The gesture leaves an open invitation: when Ty is ready to work with KOLAK, he knows where to find him.